Creativity that inspires and empowers people to live longer, healthier lives.


The NHS 10 Year Plan: why creativity is crucial to its success
MD Rachel's perspective on the NHS 10 Year Plan & opportunities to enable it through brand, creativity & comms


Balancing short-term and long-term impact in healthy behaviour change campaigns
MD Rachel Cook's thoughts on shifting campaign assessment models to balance impact on healthy behaviour change campaigns.


Beyond weight loss: how brands are marketing GLP-1s and holistic health in 2025
2025 sees a shift in the way brands market weight loss; from aesthetics to a gateway to better health.
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Health communications need to change (& how we’re making it happen)
Health messaging is often sanitised until it’s bland, ineffective and full of jargon. We’re doing something about it.


The Future of Public Transport in Kent
Paul joined MPs, Councillors and transport innovators in Kent to explore how technology can boost passenger confidence, improve inclusivity, and create healthier, more connected communities.


Intern class of 2025
We’ve been lucky to work with three brilliant interns this summer – Daisy, James, and Jess, who brought fresh ideas, energy, and talent to the studio. Here’s what we’ve learned together and why supporting emerging designers matters so much to us.